Nesbitt Research powered wins for the League of Conservation Voters in a dozen campaigns and a major issue action project on climate change. Our strategic research focused on telling the powerful story of today’s climate deniers who honed their skills in the tobacco battles two decades ago. In their “Web of Denial” campaign, LCV used our research to drive the successful message of the link between the tobacco and climate science deniers. The campaign included live Twitter campaigns, Medium and other social media pieces to generate massive buzz for the client. It all started with powerful research.